Mohammad Salman is the founder and CEO of WaffleUp. The episode presents him as the person behind making waffles popular as a street food. He left a corporate job, and after Yoda and Tree House he is now building WaffleUp. The video title calls it a multi-crore restaurant brand.
In this episode Ahmed Fahad asks Salman why he left his job to start a restaurant business, and how he learned from his failures and kept going. They also discuss his brand building and marketing strategy, the barriers to opening a restaurant, competition and expansion, and what the future could look like for his restaurant businesses.
What the conversation covers
- Moving from a multinational job to running a business
- The barriers to opening a restaurant
- Plans that did not work, and bouncing back
- Learning from setbacks
- Brand building and marketing strategy
- Competition and expansion
- Future plans for his businesses
The conversation is in Bangla.